Advisor to CEOs at Inflection Points

Private counsel for consequential moments

Growth plateaus?
Leadership challenges?
High-stakes decisions?

Ex-CEO (Exit to Honeywell) | Ex-VC (Exits to Google and Microsoft)

When what got you here stops working, and the next move actually matters.

Request a CEO Conversation
Customized coaching. Where it matters most. Results driven.
CEO in twilight office contemplating tough decisions

Context

Advisory for CEOs and founders facing complexity, scale, and consequence.

Direct, honest thinking partnership in the room where decisions happen.

Who I Work With

Figuring it out. Facing product-market fit, scale, complexity, and consequence.

CEO coaching conversation

I work with CEOs and founders of companies that are still figuring product market fit, and are facing initial customers response, complexity, scale, and consequence.

Typically

Post stealth. Post product introduction.

Typically

$1M-$20M revenue, or on that trajectory

Typically

Leading real teams, real stakes, real pressure

Customized Coaching. Where it matters most. Results driven.

Where I Help

For the moments with high cost of getting it wrong.

Ongoing in the trenches advice instead of generic support. Be there with you in the real material judgment calls, structure adaptation decisions, and leadership under pressure.

Growth stalls despite strong fundamentals

Leadership team stops working well as a team

You are carrying decisions you cannot fully share

Pre / post funding changes and tension

Considering a sale, or deciding not to

Scaling you as a CEO faster than the company breaks

How I Work

I work as a thinking partner in the room where decisions happen, not as an outsider.

Mentoring conversation

Approach

Direct, honest conversations. Implementing operating and investing experiences. Challenging assumptions. Building buy in.

Range

Holding both the business and the human behind it. Sometimes strategic. Sometimes personal. Always relevant to what is at stake.

Positioning

Counsel for moments when the company is moving faster or slower than the CEO can process alone.

Typical Engagement

How we work together

A typical engagement follows a structured journey through these key phases, each building on the previous to drive meaningful progress.

1

Discovery

Deep dive into your current situation, challenges, and aspirations. We identify the core issues and align on what success looks like.

2

Strategy

Develop a clear, actionable strategy addressing your most pressing challenges. We work through scenarios, trade-offs, and implementation roadmaps.

3

Execution

Ongoing support as you implement. I'm in the room for critical decisions, helping navigate obstacles, maintain momentum, and adapt as needed.

4

Exit

Guidance through the final stretch—whether that's an acquisition, IPO, or sustainable business milestone. We ensure you're prepared for what's next.

Selected Cases

Operating, investor, and leadership experience applied to situations where clarity, buy-in, and momentum are needed.

Shmulik with Spider-Man backdrop

01

From near collapse to exit

Company facing severe financial distress and internal breakdown. Downsized, rebuilt leadership team, pivoted and redefined strategy, raised funds, executed turnaround, generated growth and flagship customers.

Exit to Honeywell.

02

Breaking a growth ceiling

Strong company stuck despite market demand. Identified hidden structural constraints in leadership and decision-making. Through a set of workshops generated renewed focus, momentum and growth.

Renewed growth and organizational clarity.

03

Investor-founder-management tension

Post investment leadership friction blocking progress. Worked with CEO, investors and management team to reframe dynamics, rebuild trust, agree on vision and work plan, and reassured execution.

Generated leadership cohesion, unified vision, and forward momentum.

Portfolio

Some of the companies I've Worked With

Quiksee

Quiksee

Acquired by Google

Yadata

Yadata

Acquired by Microsoft

Kailight Photonics

Kailight Photonics

Acquired by Optium

Impactia

Impactia

Acquired by eWave

Twill Health

Twill Health

Acquired by Dario

Miltel Communications

Miltel Communications

Private Company

WDI LTD

WDI

Private Company

PacketLight Networks

PacketLight Networks

Private Company

Kedma Solar

Kedma Solar

Private Company

Kemtai

Kemtai

Private Company

CoreFlow

CoreFlow

Private Company

Let Me

Let Me

Private Company

DragOnFlow

DragOnFlow

Private Company

Cellergy Therapeutics

Cellergy Therapeutics

Private Company

OrGanuz

OrGanuz

Private Company

VoiceItt

VoiceItt

Private Company

CogniFit

CogniFit

Private Company

Bepex

Bepex

Private Company

Glazkov CPA

Glazkov CPA

Private Company

Tombolo

Tombolo

Private Company

What Founders and CEOs Say

"

In good times and bad times, when facing a strategic decision or an important tactic decision, whether its recruiting an important VP role, raising funds, dilemmas with customers, delivery of important and complicated ideas, or go-to-market questions, I found having Shmulik at my side an effective treasure. Will work with him again in a heartbeat.

Danny Weissberg

Danny Weissberg

Founder & CEO, VoiceItt

"

Shmulik's strategic mindset, end-to-end set of skills and deep understanding in growth and scale, have contributed substantially to our success and resulting sale to Google. Shmulik has an amazingly warm personality and charm that is critical in crises. Shmulik can bring essential value to any entrepreneur out there in the wild.

Gadi Royz

Gadi Royz

Founder and CEO, Quiksee (Sold to Google)

"

Shmulik understood the hectic environment of uncertainty that we are up against, and was there when I needed it, with his positive attitude. His wisdom and creative capabilities helped me a lot during endless tough moments. I always found myself with new perspectives, to reach the best decisions. As a professional CEO, I highly recommend using his services.

Amichai Bar-Nir

Amichai Bar-Nir

CEO, CogniFit

Thought Leadership

Insights on Leadership at Inflection Points

I share perspectives on CEO leadership, navigating uncertainty, and building resilient organizations through speaking engagements and public discourse.

Shmulik speaking at TED

TED Talk

Leadership insights and strategic thinking

Watch Talk (Coming Soon)
Shmulik speaking at DCOI

DCOI Presentation

Defensive Cyberspace Operations & Security

Learn More
Shmulik speaking at IMI

IMI Presentation

IT Meets Industry Conference

Learn More
Shmulik speaking at CyberTech

CyberTech Presentation

Leadership and cybersecurity insights

Learn More
About

I have sat on both sides of the table. CEO and Investor

Nextnine team

I have been a CEO, taken a company From near collapse to exit, and sat on the investor side, taking companies from inception to exit.

I have seen what happens when strategy is right but leadership is not, when teams are strong but misaligned, and when CEOs are capable but alone in the moments that matter.

Today, I work with CEOs in those moments, not as a mentor from the outside, but as a partner in the thinking and decisions that shape the company.

Final CTA

If you are at a point where the next decisions actually matter, we should talk.

Shmulik Aran

Start with a 30-minute CEO conversation. Bring the issue that feels most consequential right now.

Request a 30-min CEO Conversation